I smell, period.

Joel Stein in Time on Frank Portman's King Dork:

"And the video clip that Portman, experienced at self-promoting from years in an indie band, put on YouTube to publicize his book helped Ferrell's company see it as a film."

I could quibble over Stein's lack of proper video credit but I'd rather make an appeal directly to Mr. Ferrell. May I interest you in a homoerotic fantasy of sci-fi-Zionism that boldly re-examines the history of Modern Israel through a six-hour prog rock operetta?